When you think of an E-com platform like Amazon or Flipkart, they each look like a replica of one another. All have the same presentation and use the content alike. But there is one brand in India that created a stand-out e-com platform.
We are, of course, talking about LBB or LittleBlackBook. Their unique amalgamation of content and design aesthetics makes them one of the coolest brands.
We had the fortune of chatting with Suchita Salwan (Founder and CEO - LBB) on this episode of the Pepper Spotlight podcast about how LBB looks at content and the impact it drives as a marketing strategy.
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